The future of Making Business Happen – MBHP037 (Podcast)

by Dallon Christensen

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I mentioned in a recent blog post about how I am pivoting and making changes to my content creation efforts. This shorter edition of Making Business Happen Radio outlines these changes.

Resized WBP podcast logo (JPEG)

 

Highlights of the changes to my strategy

  • I am moving my content creation to a single website – For the past four months, I’ve run two distinct websites. I am moving my content to one site, www.dallonc.com. At the current time, dallonc.com points you to the Whiteboard Business site. This will change in the coming weeks. As I make this change, I will ensure everyone subscribed to RSS feeds keep getting content through my new site.
  • Making Business Happen Radio will go through a branding change – I have several interviews under the Making Business Happen name. Once I exhaust those interviews, I will rebrand Making Business Happen Radio. I will keep you informed of when the change occurs.
  • I will focus my writing on more specific themes each month – John Jantsch emphasizes finding a specific theme or overarching topic to center your content each month. I will do this with my own content.
  • As I start the new website, my content will be less frequent than on this site – I have recently started a new position as director of finance for a local company, and I am also developing an exciting new review course for the Certified Management Accountant (CMA) exam. Between the time I published this podcast in late March and the time I complete the review course later in 2013, I will publish content two to three times per week. After I have completed the course, i will increase my content frequency.

What will not change

  • I will cover the same types of content – I will continue to write about creating your success playbook and topics related to the CMA exam. I will not change the overall topics about which I write, but I will change how I focus that content.
  • I will continue to produce two podcasts – I will continue to produce the new version of Making Business Happen Radio on a weekly basis. I will produce my CMA Spotlight podcast on a bi-weekly basis.

Thank you for your patience as I’ve worked my way through my new content creation strategy. Between rethinking how I produce content and my new duties, I have not updated my content as I have normally done.

If you are interested in having me speak at your next event, visit my speaking page.

  • dheerajmehta_3

    I love this! This is an awesome article, it really answered a lot of my questions. Thanks for all… – Jobs EYE

  • jacky

    As usual, a post worth reading.

    Loved to read it till end and came to learn a lot from this.

    Thanks for sharing such a great info.

    Lots of ideas.Thanks for increasing our knowledge.

    Regards!

    Keep sharing. – Hanuman Chalisa

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